Range Rover turns 40 years old (+video)

Range Rover turns 40 years old (+video)

Seeing a luxury SUV in NZ is now a daily occurrence but back in 1970 there was only one vehicle that really belonged in this segment – the Range Rover. It’s easy to forget the ground-breaking significance the Rangie has had on the history of motoring, but on June 17, 2010 it will celebrate its 40th birthday.

The Range Rover was the world’s first vehicle to be both good on-road and off-road. The Range Rover was the first fully capable luxury 4×4 and was a milestone in the development of the SUV.

There have been three generations of Range Rover. The original, now known as the Classic, went on sale in 1970 and continued in production, with numerous upgrades and a multiplicity of variants, for just over 25 years.

The second-generation vehicle went on sale in 1994 and was replaced in 2001 by the current model. The continuing success of the Range Rover ensured that other premium makers jumped into the booming luxury SUV market. The latest version has enjoyed higher annual sales than any previous models and continues to be popular around the world. Sold around the world, from London to Los Angeles, Sydney to Shanghai, Turin to Tokyo, the Range Rover remains a solid choice for the luxury SUV customer.

A second model line, the Range Rover Sport, was launched in 2005, aimed at more sports-oriented driver-focused customers. It has been a great success, and in 2007 was Land Rover’s biggest selling vehicle worldwide.

Later this year, a further member of the Range Rover family will be added, taking the portfolio to three model lines. The new vehicle will be smaller, lighter and more fuel efficient, yet it will be no less premium and no less luxurious than other Range Rover models.

To celebrate the milestone Land Rover has released images and a short video showing all three generations of the luxury 4×4. Check them out below.

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