Alfa Romeo MiTo – NZ pricing and specs

July 8th, 2009 by Darren Cottingham

The all new Alfa Romeo Mito is ready to roll in the NZ market and pricing details have just been released. The MiTo is launched in New Zealand in one version only, the high specification 114 kW MiTo Sport priced at $44,990 plus statutory charges and delivery.

Although Alfa Romeo has had small cars in the past, most famously the Alfa Romeo AlfaSud which started a line of cars that lead to the Alfa Romeo 147 in today’s range, the Alfa Romeo MiTo is significantly different in its positioning from previous models. Not only is it in the market sector below the AlfaSud and today’s 147, but also unlike the AlfaSud, which is was designed to compete mass market, every element of the MiTo places it firmly at the premium end of its market sector.

The turbocharged 1.4 litre MiTo Sport accelerates from 0-100 kmh in 8 seconds, and continues to a top speed of 215 kmh, offering a combined fuel figure of 6.5 litres 100 km.

Alfa Romeo’s DNA system is another first for the class. A three-position switch, situated beside the gearlever, alters the throttle response and steering set-up for different driving environments — Dynamic, Normal and All Weather.

Driver and occupant safety is addressed with the specification of seven airbags including front airbags, window bags, sidebags and driver’s kneebag work with Alfa Romeo’s Self Aligning Head Restraint.

The MiTo comes standard with Trip computer, cruise control, aircon, remote locking and boot release, steering wheel audio controls, front armrest with locker, leather steering wheel, VDC with hill holder, front electric windows, DNA and a premium six speaker audio system headlining the standard equipment package.

Further equipment unique to the Sports model includes Blue&Me Bluetooth telematics with a USB connection, climate control air conditioning, sports bumpers, spoiler and pedals, rear parking sensors, Brembo Brakes, auto wipers, lights and interior mirror as well as front fog lights as the headlines in its standard equipment list.

The Alfa MiTo is being launched into a segment dominated by the Mini.  The Italian sporting car company is planning to challenge leading rivals with the MiTo’s combination of fresh design, good specification and value for money proposition.

“The moment is right to introduce a new sporty compact to the sector,” says Lawrie Malatios General Manager for Alfa Romeo in New Zealand. “Cool, young drivers will relish the choice and excitement that this new model — a real driver’s car — brings. Keen pricing, Alfa’s evocative heritage and the MiTo’s good looks mark it out as a genuine contender within this competitive sector.”

Alfa Romeo MiTo – NZ pricing and specs

July 8th, 2009 by Darren Cottingham

The all new Alfa Romeo Mito is ready to roll in the NZ market and pricing details have just been released. The MiTo is launched in New Zealand in one version only, the high specification 114 kW MiTo Sport priced at $44,990 plus statutory charges and delivery.

Although Alfa Romeo has had small cars in the past, most famously the Alfa Romeo AlfaSud which started a line of cars that lead to the Alfa Romeo 147 in today’s range, the Alfa Romeo MiTo is significantly different in its positioning from previous models. Not only is it in the market sector below the AlfaSud and today’s 147, but also unlike the AlfaSud, which is was designed to compete mass market, every element of the MiTo places it firmly at the premium end of its market sector.

The turbocharged 1.4 litre MiTo Sport accelerates from 0-100 kmh in 8 seconds, and continues to a top speed of 215 kmh, offering a combined fuel figure of 6.5 litres 100 km.

Alfa Romeo’s DNA system is another first for the class. A three-position switch, situated beside the gearlever, alters the throttle response and steering set-up for different driving environments — Dynamic, Normal and All Weather.

Driver and occupant safety is addressed with the specification of seven airbags including front airbags, window bags, sidebags and driver’s kneebag work with Alfa Romeo’s Self Aligning Head Restraint.

The MiTo comes standard with Trip computer, cruise control, aircon, remote locking and boot release, steering wheel audio controls, front armrest with locker, leather steering wheel, VDC with hill holder, front electric windows, DNA and a premium six speaker audio system headlining the standard equipment package.

Further equipment unique to the Sports model includes Blue&Me Bluetooth telematics with a USB connection, climate control air conditioning, sports bumpers, spoiler and pedals, rear parking sensors, Brembo Brakes, auto wipers, lights and interior mirror as well as front fog lights as the headlines in its standard equipment list.

The Alfa MiTo is being launched into a segment dominated by the Mini.  The Italian sporting car company is planning to challenge leading rivals with the MiTo’s combination of fresh design, good specification and value for money proposition.

“The moment is right to introduce a new sporty compact to the sector,” says Lawrie Malatios General Manager for Alfa Romeo in New Zealand. “Cool, young drivers will relish the choice and excitement that this new model — a real driver’s car — brings. Keen pricing, Alfa’s evocative heritage and the MiTo’s good looks mark it out as a genuine contender within this competitive sector.”

2010 Ford Mustang – cheaper than expected

February 20th, 2009 by Darren Cottingham

Back in November many assumed the price of the 2010 Ford Mustang would start at around 30,000 USD, but yesterday Ford announced that the official figure is much lower than that. The 2010 Ford Mustang price starts at 20,995 USD for the base model which offers a 26 mpg fuel economy on the highway. The 2010 Ford Mustang offers a broad range of power output levels, including a 210 hp, a 315 hp and 540 hp model.

The price for the V6 Mustang starts at $25,995, the V8 powered GT coupe at $27,995 and the GT convertible at $32,995 USD. The top of the range 2010 Ford Mustang Shelby GT500 price starts at $46,325 while the convertible version can be yours for $51,225.

With this pricing structure Ford has gained an advantage over its more expensive rivals the Camaro SS and Challenger R/T.

Here in NZ we can only dream of walking into a Ford dealership and driving out in a new Mustang. However, a few examples of this retro-styled rocket should make their way down here, we will wait patiently…

Click here to read more about the 2010 Mustang

New transparent pricing for Ford Territory in New Zealand

December 27th, 2008 by Darren Cottingham

ford-territory-turbo-fq

Ford Territory now joins Mondeo, Focus and Falcon in using the Ford Transparent Pricing strategy. Pricing of the award winning SUV is now structured in a way that provides greater transparency so the recommended retail price is a more realistic reflection of what the customer will actually pay for the vehicle.

The new prices for Territory product are:

MODEL PRICE
Territory TX RWD $42,990
Territory TX AWD $48,490
Territory TS AWD $51,990
Territory Ghia AWD $57,990
Territory Ghia Turbo AWD $63,990

This pricing strategy was initially applied to the new Ford Mondeo on its introduction to the New Zealand market in late 2007 and then to the Focus and Falcon following their product launches in June this year. It has been well received by dealers and consumers and the next step of rolling out the structure is to apply it to the Territory, says Richard Matheson, Managing Director of Ford New Zealand.

“The application of this pricing structure to the Mondeo was really just a test. But it has been embraced by the dealer network and consumers and the introduction of the new Falcon and Focus this year provided the perfect opportunity to extend the structure to other product,” says Matheson.

“We believe the time is right to now apply the pricing structure to the Territory. In doing so, we are creating a less complicated, more positive sales experience that gives customers the best possible value up front.

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