Chevrolet marks 100th birthday with record sales year

October 12th, 2011 by Darren Cottingham

It was 100 years ago that industrialist William C. Durant and Swiss-born race car driver Louis Chevrolet founded the Chevrolet car company. In the same year, 1911, the two men built Chevrolet’s first automobile in a rented garage near downtown Detroit.

Since then Chevrolet has gone on to build more than 209 million vehicles and enter the motoring markets of more than 140 countries. Annual sales for Chevrolet are around the 4.25 million unit mark. It’s been the expansion into global markets that has made Chevy the automotive monster it is today. Once it was mostly confined to the American continent, now it’s a global brand that sells more than 60% of its total production outside the U.S.

In 2010, Chevrolet had its best year ever with 4.26 million sales – a record that’s set to be broken in 2011 giving extra reason to celebrate the brand’s centenary.

“Like many of the strongest global brands, Chevrolet is founded in American values that are admired around the world”, said vice president for global marketing and strategy Chris Perry. Continue reading “Chevrolet marks 100th birthday with record sales year” »

Renault may exhume Alpine brand from the grave

September 20th, 2011 by Darren Cottingham

Renault has recently revealed that it’s developing an all-new sports car and is considering resurrecting a brand that has been dormant for almost 20 years – Alpine.

Speaking at the Frankfurt Motor Show last week, Renault product manager Beatrice Foucher said that the next-generation Megane and Laguna will be built on a common C/D platform and this same platform will spawn a sports car. “We need conventional cars as well as innovative cars”, Foucher said. “It’s very early, but we will have at least one coupe in the line-up off the new platform.”

Foucher went on to state, “We’re working on an Alpine. It’s a possibility and we’re looking at what an Alpine would be in a RenaultSport line-up.”

It may be time for this once famous car brand to return. For those who are unfamiliar with Alpine- here’s a brief history lesson.

Alpine was originally founded in 1955 by Jean Redele, who used a humble Renault 4CV to build small coupes with a glass fibre body and stiffened chassis. Its first model was the A106, a small coupe based on a 4CV. In the 1960s, Alpine started a closer cooperation with Renault taking part in motorsport events and achieving success. Continue reading “Renault may exhume Alpine brand from the grave” »

Nissan Micra notches up six million global sales

June 23rd, 2011 by Darren Cottingham

Nissan has just announced that global sales of its Micra/March has surpassed six million units.

The Micra has been around for many years now with the first-generation going on sale back in 1982. It quickly became known for its easy to drive nature and affordability. The second-generation was released in 1992 and used some of the latest tech for the time like a CVT transmission. The third-generation model, launched in 2002, featured the Intelligent Key for the first time in a Nissan model. The fourth-generation model got its release last year and achieves a high level of fuel economy through Nissan’s Idling Stop system and the next-generation Xtronic CVT box.

The latest Micra has proved a hit in emerging car markets due to its low price tag and reliability. It went on sale in Thailand in March 2010 and was then expanded to countries where it had not been available before, such as India and China. Continue reading “Nissan Micra notches up six million global sales” »

Mercedes-Benz presents history of AMG in six minute video

May 6th, 2011 by Darren Cottingham

It was back in 1967 when AMG first formed and began boosting power on Mercedes-Benz vehicles and 44 years later the tuners products are as popular as ever. The two German companies have certainly formed a valuable partnership, and we expect even more progressive and desirable vehicles for years to come.

But before AMG looks into the future, it wants us to understand its past so Mercedes-Benz has prepared a video that provides a brief visual history lesson. It’s a clever and well worked clip that sums up AMG’s full history in just six minutes, complete with rousing music.

Check out the video below. Continue reading “Mercedes-Benz presents history of AMG in six minute video” »

Lamborghini produces 10,000th Gallardo

June 25th, 2010 by Darren Cottingham

The 10,000th Gallardo supercar has just been given its final touches at the company’s Sant’Agata Bolognese plant in Italy. This confirms the Gallardo as the most commercially successful Lamborghini model of all time. The special Gallardo model with the official number 10,000 is finished in yellow “Midas” and is heading to a customer in China.

“Production of car number 10,000 is a very important milestone for Lamborghini,” said Lamborghini boss, Stephan Winkelmann. “The Lamborghini brand is extreme, uncompromising and Italian, and the Lamborghini Gallardo has played an exemplary role in defining and delivering our brand reputation into our worldwide markets. Today Lamborghini is represented in 45 countries by over 120 dealers, with the strength and presence of the Gallardo product playing a significant role in the growth and recognition of our brand.”

The V10-powered Gallardo was launched back in 2003, to much acclaim for motoring journalists and badge fans. Lamborghini slowly extending the model range over the following years to include a Spyder and Superleggera model as well as special editions such as the Gallardo SE and Nera.

Continue reading “Lamborghini produces 10,000th Gallardo” »