Top Gear in network shift

Top Gear in network shift

p01lc1xnHold on to your television marketing budgets, TV3 is likely to come calling.

Mediaworks announced this morning a deal that will see the hugely successful – and at times controversial – Top Gear franchise to its channel.

The long-term deal with BBC Worldwide will see series 22, which has just begun in the United Kingdom, screen here in a few weeks, as well as a two-part Patagonia Special – which famously ended with the cast and crew being chased out of Argentina.

Presented by Jeremy Clarkson, Richard Hammond and James May, Top Gear is the world’s biggest and best-known car entertainment show.

The show has a global audience estimated at over 350m in 214 territories worldwide.

Mark Caulton, TV3’s director of programming says the show is iconic.

“We’re tremendously excited about its arrival at TV3,” he says. “The series represents a ‘marquee’ addition to our stellar line-up for 2015 and demonstrates our commitment to deliver the very best entertainment content for our audience.”

The new deal also includes forthcoming Top Gear specials and the Top Gear US series.

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