Subaru using festival to showcase product

Subaru using festival to showcase product

Subaru Pace Cars – Subaru’s WRX and the all-new Levorg will be performing pace car duties at the Leadfoot Festival. Photo credit Neville Bailey


Subaru Pace Cars – Subaru’s WRX and the all-new Levorg will be performing pace car duties at the Leadfoot Festival. Photo credit Neville Bailey

Subaru New Zealand is using its partnership with this weekend’s Leadfoot Festival as a chance to showcase its performance credentials.

Leadfoot Festival pays respect to the most significant and outstanding drivers, whom property owner and motorsport legend Rod Millen has personally hand selected from around the world along with their distinguished racing machines to participate in the February 6/7th event.

Two Subaru models will act as pace cars for the impressive and diverse cars and motorbikes, providing their on-track safety while they race the clock up Millen’s purpose-built driveway a Levorg and WRX, which will also continue its tradition as a pace car.

A further range of Subarus will be on display.

In addition, any Subaru drivers who show their Subaru car keys, will receive a Subaru cushion to sit on.

Subaru of New Zealand’s managing director Wallis Dumper says Leadfoot Festival is a great platform to display the brand.
“We see it as a perfect dual fit having our performance cars doing what they do best out on track, while also allowing people to peruse our latest model cars at their leisure at the Subaru tent, in the ambience of the Coromandel summer.”

“We are also thrilled that two special Subarus will be gunning their way up Rod and Shelley’s picturesque mile-long driveway,” Dumper says. “One is driven by our very own Brand Ambassador and 2015 national rally champion Ben Hunt, who will be piloting a 1999 Subaru WRX STi Coupe.

The other is the ever-popular 1998 Vantage Motorsport Subaru, driven by Scottish rally ace Alister McRae,” Dumper says.

« | »

Let us know what you think

Loading Facebook Comments ...

Road Tests

Silver Sponsors

Car and SUV Team

Richard-Edwards-2016Richard Edwards

Managing editor

linkedinphotoDarren Cottingham

Motoring writer

robertbarry-headRobert Barry

Chief reporter

Ian-Ferguson-6Ian Ferguson

Advertising Consultant

debDeborah Baxter

Operations Manager

RSS Latest News from Autotalk

RSS Latest News from Dieseltalk

Read previous post:
MY16-Spark-LT_Static_F3Q_landscape-LR
Big tech in new small Holden

Holden has released details of its new generation Spark small car - set for launch in March. When compared to...

Close