Rumoured alliance between Mercedes and BMW

Rumoured alliance between Mercedes and BMW

Mercedes BMW logo

Yesterday the German press reported that Mercedes and BMW are planning a potential alliance, in which each will get 7% of the other’s shares. To get over the economic crisis, BMW will receive 7% of Daimler’s shares and Daimler will get 7% of BMW’s shares. This exchange will help both companies sustain their current projects and increase purchasing power. The rumour says this alliance will help save a few hundred million Euros over a short time and as much as a few billions over a longer period of time.

However, the Quandt family, who owns 46% of BMW speculates that Daimler could soon make an offer to take over BMW, as it happened with Chrysler a few years back. The German government is also expected to take a position on this alliance and one of its options is to deem it illegal. Mercedes and BMW have not made an official statement on the rumour yet.

Mercedes BMW logo

Yesterday the German press reported that Mercedes and BMW are planning a potential alliance, in which each will get 7% of the other’s shares. To get over the economic crisis, BMW will receive 7% of Daimler’s shares and Daimler will get 7% of BMW’s shares. This exchange will help both companies sustain their current projects and increase purchasing power. The rumour says this alliance will help save a few hundred million Euros over a short time and as much as a few billions over a longer period of time.

However, the Quandt family, who owns 46% of BMW speculates that Daimler could soon make an offer to take over BMW, as it happened with Chrysler a few years back. The German government is also expected to take a position on this alliance and one of its options is to deem it illegal. Mercedes and BMW have not made an official statement on the rumour yet.

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