Nissan Micra notches up six million global sales

Nissan Micra notches up six million global sales

Nissan has just announced that global sales of its Micra/March has surpassed six million units.

The Micra has been around for many years now with the first-generation going on sale back in 1982. It quickly became known for its easy to drive nature and affordability. The second-generation was released in 1992 and used some of the latest tech for the time like a CVT transmission. The third-generation model, launched in 2002, featured the Intelligent Key for the first time in a Nissan model. The fourth-generation model got its release last year and achieves a high level of fuel economy through Nissan’s Idling Stop system and the next-generation Xtronic CVT box.

The latest Micra has proved a hit in emerging car markets due to its low price tag and reliability. It went on sale in Thailand in March 2010 and was then expanded to countries where it had not been available before, such as India and China.

Production of the Micra was concentrated in Japan and the UK until the third-generation model. Subsequent production was shifted to manufacturing facilities in Thailand, India, China and Mexico. As of the end of May 2011, more than 170,000 units of the new Nissan Micra/March have been sold in 56 countries worldwide.

While emerging markets are now buying up big on the Micra, Europe has traditionally been the model’s largest sales market. In September 2011, an additional model will be launched: the new DIG-S Micra that is equipped with a supercharged HR12DDR engine.

Click here to read a Car and SUV road test of the current model Nissan Micra.

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