Mazda expects ute slowdown in 2015

Mazda expects ute slowdown in 2015

Mazda New Zealand reckons the new Mazda2 will account for 1500 of the 9000 vehicles it has forecast to sell in 2015, but expects that demand from the rural sector for utes will cool off.

At the media launch of the Mazda2 yesterday the New Zealand distributor says it will finish 2014 with more than 8200 sales, of which more than 2500 were it’s CX-5 mid-size SUV.

Mazda New Zealand managing director Andrew Clearwater says Mazda has enjoyed a bouyant time thanks to the relatively robust economy in NZ, and he predicts this will continues while the current cash rate remains unchanged for the foreseeable future.

Clearwater says the new vehicle market in 2014 will be the strongest on record yet and it could be as high as 127,500 units. He also commented that in real terms new car prices have come back 22% in the last 20 years, and it has never been a better time to buy a new car.

However he warned that there may be a slow down in Utes next year reflecting the lower dairy payout.

However, Mazda New Zealand is bullish about its prospects for 2015 due to an arsenal of new models and a number of facelifts. It says the current vehicle replacement cycle is on track.

The new Mazda2 will be followed by the new compact CX-3, the new MX-5 roadster, as well as a refreshed CX-5, refreshed Mazda6, and a refreshed BT-50 Ute.

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