Mazda aims to reduce fuel consumption

Mazda aims to reduce fuel consumption

Mazda Motor Corporation is setting its sights on reducing fuel consumption of Mazda vehicles sold globally by an average 30 per cent by 2015.

Andrew Clearwater, managing director, Mazda New Zealand said he believes we are already on the right track in New Zealand.  “We have already seen first steps in this direction within NZ following the release of the new-generation Mazda2 and Mazda6 with improved engine characteristics and lightweight body constructions. We look forward to continuing this direction with future model releases” he said.

This commitment will be realised through the continued use of lightweight construction technologies, upgrading its gasoline engines, introduction of a Smart Idle Stop System, as well as the release of new gasoline rotary and diesel engines worldwide.

By 2015, Mazda will have renewed almost its entire powertrain line-up and, from 2011, the continued development and introduction of safe, lightweight, new-generation platforms aims to reduce the weight of its new vehicles by 100kg or more.

The first major change will come with the introduction of the Smart Idle Stop System in 2009.  It is the only idle stop system in the world which restarts the engine from idle with a direct fuel injection into the cylinder. This allows a fast and quiet restart as well as an improvement in fuel economy by up to eight per cent.

New gasoline and diesel engines will be introduced in 2011.  Gasoline engines will feature direct injection technology and other systems to boost power by 15 to 20 percent and improve fuel economy by approximately 20 percent. Diesel engines will also feature next generation direct injection technology, turbocharging systems and NOx reduction technology, which will enhance fuel economy by 20 percent and produce cleaner exhaust gases.

Mazda is also upgrading the gasoline rotary engine in the early 2010s. Currently referred to as the 16X, the next rotary engine will offer substantially improved performance and economy through use of dDirect Injection Spark Ignition and high-speed combustion technology, enfolded in new rotary dimensions.

This focus on the environment is not a new concept for Mazda. In the seven years from 2001 to 2008, the average fuel economy of Mazda vehicles sold in the Japanese market increased approximately 30 per cent. Mazda’s efforts to improving its environmental performance are not just limited to its vehicles. The plants in which they are built have also being the focus of a wider commitment toward ensuring they contribute to a sustainable future.

In the financial year ending 31 March 2008, the volume of CO2 emissions from production activities in Japan was reduced by 15.4 per cent compared to FY1990 levels. Expressed as CO2 emissions per unit of revenue, this reduction was 24 per cent.

Mazda is driven by its long-term vision to provide all its customers with first-rate environmental and safety features as well as driving pleasure.  This means that Mazda owners are assured of driving cars that continue to provide the fun-to-drive feeling that will keep them coming back for more, while still having the peace of mind that their Mazda is environmentally-friendly and safe to drive.

Mazda Motor Corporation is setting its sights on reducing fuel consumption of Mazda vehicles sold globally by an average 30 per cent by 2015.

Andrew Clearwater, managing director, Mazda New Zealand said he believes we are already on the right track in New Zealand.  “We have already seen first steps in this direction within NZ following the release of the new-generation Mazda2 and Mazda6 with improved engine characteristics and lightweight body constructions. We look forward to continuing this direction with future model releases” he said.

This commitment will be realised through the continued use of lightweight construction technologies, upgrading its gasoline engines, introduction of a Smart Idle Stop System, as well as the release of new gasoline rotary and diesel engines worldwide.

By 2015, Mazda will have renewed almost its entire powertrain line-up and, from 2011, the continued development and introduction of safe, lightweight, new-generation platforms aims to reduce the weight of its new vehicles by 100kg or more.

The first major change will come with the introduction of the Smart Idle Stop System in 2009.  It is the only idle stop system in the world which restarts the engine from idle with a direct fuel injection into the cylinder. This allows a fast and quiet restart as well as an improvement in fuel economy by up to eight per cent.

New gasoline and diesel engines will be introduced in 2011.  Gasoline engines will feature direct injection technology and other systems to boost power by 15 to 20 percent and improve fuel economy by approximately 20 percent. Diesel engines will also feature next generation direct injection technology, turbocharging systems and NOx reduction technology, which will enhance fuel economy by 20 percent and produce cleaner exhaust gases.

Mazda is also upgrading the gasoline rotary engine in the early 2010s. Currently referred to as the 16X, the next rotary engine will offer substantially improved performance and economy through use of dDirect Injection Spark Ignition and high-speed combustion technology, enfolded in new rotary dimensions.

This focus on the environment is not a new concept for Mazda. In the seven years from 2001 to 2008, the average fuel economy of Mazda vehicles sold in the Japanese market increased approximately 30 per cent. Mazda’s efforts to improving its environmental performance are not just limited to its vehicles. The plants in which they are built have also being the focus of a wider commitment toward ensuring they contribute to a sustainable future.

In the financial year ending 31 March 2008, the volume of CO2 emissions from production activities in Japan was reduced by 15.4 per cent compared to FY1990 levels. Expressed as CO2 emissions per unit of revenue, this reduction was 24 per cent.

Mazda is driven by its long-term vision to provide all its customers with first-rate environmental and safety features as well as driving pleasure.  This means that Mazda owners are assured of driving cars that continue to provide the fun-to-drive feeling that will keep them coming back for more, while still having the peace of mind that their Mazda is environmentally-friendly and safe to drive.

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