Lexus celebrates 20th anniversary

Lexus celebrates 20th anniversary

Lexus LS400 fq

Twenty years isn’t that old for a car marque but it’s a good start, and it’s already longer than many have lasted. This week sees luxury brand Lexus celebrating 20 years in business.

It’s hard to believe that 20 years have gone by since Toyota gave the automotive world a shake up by unleashing the Lexus LS 400. That machine was born out of a project that began in 1983 to create a flagship automobile that could challenge the best any other brand offered. Toyota did just that when it launched the Lexus brand six years later, establishing itself as one of the world’s largest luxury automakers, especially in the U.S. market.

Lexus LS400 fq

Twenty years isn’t that old for a car marque but it’s a good start, and it’s already longer than many have lasted. This week sees luxury brand Lexus celebrating 20 years in business.

It’s hard to believe that 20 years have gone by since Toyota gave the automotive world a shake up by unleashing the Lexus LS 400. That machine was born out of a project that began in 1983 to create a flagship automobile that could challenge the best any other brand offered. Toyota did just that when it launched the Lexus brand six years later, establishing itself as one of the world’s largest luxury automakers, especially in the U.S. market.

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