Ford mountain Everest sales assault

Ford mountain Everest sales assault

Ford is going above and beyond with its Everest display at Fieldays – even building a mountain.

Its ‘Off the Grid Experience’ has – aside from the hill/mountain – has a bridge, water wade and axle articulation holes to demo the off-road capability of its Aussie-developed SUV.

Visitors to the stand will be able to have a pedal in the new Everest Titanium,under the watchful eye of professional drivers, over a course designed to show features like the vehicle’s hill skills – both descent control and launch assist.

Ford Fieldays 2016Those can both be tried anywhere steep – but testing the 800mm water-wading capability, the 225mm ground clearance, four-mode terrain select and electronic rear diff lock usually mean invading someone’s back yard.

“The Everest has the off-road capabilities of the Ranger, and was designed from the ground up with the durability to take on the most inhospitable environments,” says Simon Rutherford, Ford NZ managing director.

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