Which is your ‘Car of the Year’?

Which is your ‘Car of the Year’?

car of the yearVoting is now open for 2016 New Zealand ‘Car of the Year People’s Choice’ award.

For the second year autotrader.co.nz – owned by Bauer Media – has partnered with the AA to provide people with the opportunity to pick their favourite car out of the lineup of the top 10 car of the year finalists announced in early October.

The car of the year is selected from new-to-market vehicles released in the 12 months to end of September. There are also 10 best in class awards, the winners of which are selected from any new car in each category on the market.

The top 10 finalists for the car of the year and people’s choice are: Holden Spark, Honda Civic, Kia Sportage, Mazda CX-9, Mercedes-Benz E-Class, Mercedes-Benz GLC,· Skoda Superb, Subaru Levorg, Suzuki Vitara, and Volkswagen Tiguan.

Last year the Hyundai Tucson received the people’s choice crown, while the BMW i3 was named the car of the year.

People who vote – closing November 30 – will go into a draw to win a 10-night Pacific cruise for two that takes in four stops in both Fiji and Tonga. Many spot prizes are also on offer.

AA Motoring Services general manager Stella Stocks says the car of the year is selected after the collective votes from the AA and the New Zealand Motoring Writers’ Guild, on a range of features, are tallied.

“Those eligible to vote have each spent at least three days driving each of the cars in the top 10 and need to select the best based on elements that include value, design and quality. Similarly, a winner in each vehicle category is selected,” she says.

The people’s choice provides another set of judges, those who might buy the cars on offer, with a say.

“It’s a different set of rules with people’s choice. Members of the guild need to be objective in their selection, ignore marketing hype and flashy car launches. With people’s choice, the effectiveness of marketing campaigns and simple surface appeal can have a huge impact, and that reflects how people begin to make a decision on what to buy, which is hugely relevant.”

People’s choice voting is online and those participating have the chance to double their chances of winning the cruise if they share their vote on Facebook.

The winning vehicle will be announced at the Viaduct Events Centre in Auckland on December 7.

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