Mazda6 launch

Mazda6 launch

Yesterday I partook in the automotive junket that is a ‘car launch’. In this case it was courtesy of Mazda for the launch of the 6. The event started at Mazda’s new HQ in Mt Wellington and the Chief Designer from Mazda in Japan – Sato-san, also responsible for the Gen I MX-5, Gen III RX-7 and RX-8 prototype – was in town to explain the design concepts. Basically they were lots of Japanese words that gave them an excuse to say that the car looks great (I know how this happens – I used to own a design agency).

We left in an entourage – two journalists per car – and headed north of Auckland towards Kaukapakapa. Apart from a local trying to take us out on a blind corner by being on our side of the road it was uneventful, the new ‘6 was a solid tourer, if a little under-powered. Lunch at a lodge in the middle of nowhere (but with surprisingly good mobile reception) consisted of fine foods, the names of which I sometimes didn’t know. Then it was followed by a dash back to Auckland because I had band practise, while the rest of the journos wound their way around the scenery back to the Westin hotel for dinner.

I’m looking forward to the next one – Mazda supplied us all with a complementary carry-on piece of luggage…which might have been annoying for those who had flown in already with a piece of carry-on luggage. But I was grateful.

Yesterday I partook in the automotive junket that is a ‘car launch’. In this case it was courtesy of Mazda for the launch of the 6. The event started at Mazda’s new HQ in Mt Wellington and the Chief Designer from Mazda in Japan – Sato-san, also responsible for the Gen I MX-5, Gen III RX-7 and RX-8 prototype – was in town to explain the design concepts. Basically they were lots of Japanese words that gave them an excuse to say that the car looks great (I know how this happens – I used to own a design agency).

We left in an entourage – two journalists per car – and headed north of Auckland towards Kaukapakapa. Apart from a local trying to take us out on a blind corner by being on our side of the road it was uneventful, the new ‘6 was a solid tourer, if a little under-powered. Lunch at a lodge in the middle of nowhere (but with surprisingly good mobile reception) consisted of fine foods, the names of which I sometimes didn’t know. Then it was followed by a dash back to Auckland because I had band practise, while the rest of the journos wound their way around the scenery back to the Westin hotel for dinner.

I’m looking forward to the next one – Mazda supplied us all with a complementary carry-on piece of luggage…which might have been annoying for those who had flown in already with a piece of carry-on luggage. But I was grateful.

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